Mads Ribe is a distinguished commercial legal counsel at EY Law in Oslo, where his expertise spans a wide range of areas including technology contracts, corporate finance, and commercial law, with a strong emphasis on SaaS/PaaS, AI, and blockchain/crypto technologies. As the lead for EY Norway’s Legal Operations, he advances legal departments by fostering process improvements and a tech-driven approach. His passion for AI, legal-tech, and blockchain is evident through his leadership roles in Digital Law and as a speaker at prestigious tech and law events.

In addition to his legal prowess, Mads is an active participant in multi-disciplinary sustainability projects, a co-founder of EY’s Amplifier accelerator, and the lead on groundbreaking projects in legal design and sustainable fashion. Recognized as a top consultant in Chambers FinTech and awarded for excellence in TMT & Blockchain Law, his achievements are underpinned by a Global MBA from the renowned IE Business School and a Master of Maritime Laws from the National University of Singapore. Mads also contributes his insights as an Observatory board member of the Norwegian Fashion Hub, helping to steer innovation in the national fashion scene.